Everyone wants to belong to a thriving, positive and loving community. Yet, it’s hard to figure out what makes a great community and even harder to contribute to it. This is valid for both people and brands.
So Super Bowl time has always been exciting for me. More so for the flagship advertising that airs during the time.
Working in my business and working on my business is a must needed balance. I’ve learned that I need to nurture my brand soul in order to continue working towards my vision full speed.
As a business and a human being, my relationships and their impact build my legacy.
We’re so busy working towards our futures that we forget there is a ton of learning in the past. Google has made it easier to access all kinds of knowledge, wisdom and experience. The ancients among us are a great reminder!
The essence of you and your brand act as pheromones…
This is a topic that has been discussed and debated for decades. From really interactive ideas to tasteless overcrowded pieces of paper, business card are definitely a brand to some and a commodity to others…
We often hear that simplicity is the key to success. It’s a phrase and concept that has been utilised in many industries as the benchmark that helps cut through the noise, help people understand concepts and ultimately get the desired results.
#GabrielleChanel aka #CocoChanel simply states how this #principle and its implications were clarified at the infamous Association of National Advertisers conference in Phoenix. Megamind #CMOs from leading organisations outlined why purpose-driven branding takes the cup in today’s environment.